Kit vs Medium: Head-to-Head Comparison

Quick Verdict

Kit is the better pick for creators selling products via email. Medium is the better pick for writers wanting reach without running a site.

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At a Glance

Feature	Kit	Medium
Best For	Creators selling products via email	Writers wanting reach without running a site
Pricing	Free tier with paid plans	Free to publish; paid reader membership
Free to Start	Yes	Yes
License	Proprietary	Proprietary
Deployment	Managed cloud	Managed cloud
Link	Visit Kit	Visit Medium

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Detailed Breakdown

Kit

Email marketing for creators (formerly ConvertKit)

Pros:

• Visual automations
• Built-in commerce
• Creator recommendation network

Cons:

• Pricing scales by subscriber count
• Limited email design options

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Medium

Open publishing platform with a reader network

Pros:

• Built-in audience
• Partner Program earnings
• Clean reading experience

Cons:

• You do not own the audience relationship
• Paywall can limit reach

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Key Differences

• Positioning: Kit — email marketing for creators (formerly ConvertKit). Medium — open publishing platform with a reader network.
• Both share the same licensing model (proprietary), so the decision comes down to features and workflow fit.
• Pricing: Kit — free tier with paid plans. Medium — free to publish; paid reader membership.
• Signature strength: Kit — Visual automations. Medium — built-in audience.

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Frequently Asked Questions

Is Kit better than Medium?

It depends on your requirements. Kit is a strong fit for creators selling products via email, while Medium suits writers wanting reach without running a site.

Is Kit free to use?

Yes, you can start with Kit for free. Pricing model: Free tier with paid plans.

Is Medium free to use?

Yes, you can start with Medium for free. Pricing model: Free to publish; paid reader membership.

Can I self-host Kit or Medium?

Kit is offered as a managed service: managed cloud. Medium is offered as a managed service: managed cloud.

What are the main drawbacks of Kit and Medium?

Kit: pricing scales by subscriber count; limited email design options. Medium: you do not own the audience relationship; paywall can limit reach.